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Company's History |
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Company Logo |
The Eye of Beholder
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Hajjah Faiza
Bayumi Sayed Ahmad (MD)
Founder of Syarikat Faiza Sdn. Bhd. A
dedicated entreprenuer who develops the business to where it is now.
She determines to lead the company towards greater success and play
a significant role in nation-building process particularly in
building a healthy society. |
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The Management |
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Fikri Abu Bakar (GM)
The man who never compromised on quality. He has been the
driving force behind the company. |
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Behind
The Scene
Syarikat FAIZA was established in 1982, doing retail activities as its
core business. In 1992, Syarikat FAIZA officially being incorporated
under Syarikat FAIZA Sdn. Bhd. (SFSB), and went into venture capital
with Padiberas Nasional (BERNAS) in 1997.
A Stroke of Fortune
In the late 90s shoppers began assessing more closely the processing
and other properties of edible products. It was at this time that the
company was introduce to a unique category of herbal quality rice from
the state of Kartanaka, South India. It was the Herbal "Ponni" rice.
Looking to blow a million,
SFSB immediately recognized the intrinsic benefits rice consumers would
derive with "Ponni" rice in their diet. Today under the brand name
Taj Mahal, Ponni rice has been distributed throughout Malaysia.
As a passage of benefit, Taj Mahal has created a tremendous
impact in consumer demand of other SFSB rice products, such
as Basmathi rice, Fragrant rice, Thai Super Special rice and Local rice. |
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Company Address |
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No.13 Jalan Maju Barat
Taman Maju, 83000
Batu Pahat, Johor
Tel : 607-4344999
Fax : 607-4347666
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Company's
Vision |
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" To be the leader in
the food industries in Malaysia which specializes in the production and
distribution of specialty and high-end rice." |
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Infrastructure &
Technology |
Honours
& Awards |
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